Cherrie.
The AI Ads Manager that runs and optimizes your advertising across every channel.
Fintech
Collectibles
Nutrition
Baby formula
Mobility
Beverages
Restaurants
Maternity wearAutopilot Ads
One budget and one goal. Cherrie builds the campaign on every channel, moves the spend to where the results are, and shows you all of it in one place.
Every channelAuto-Scale
Cherrie uses fully AI powered campaigns that operate across channels.
Spend Routing
Cherrie automatically routes your spend to the most effective channels.
AI Tracking
Track all of your ad performance with our AI powered dashboard.
How Cherrie works
From connecting your accounts to a running, self-optimizing campaign — in an afternoon.
- 1
Connect your ad accounts.
All your ad accounts and your Shopify store, under one login. Cherrie reads the accounts, campaigns and pixels you already have — nothing to rebuild, nothing to migrate.
Sauss.5 connectedMeta
2 ad accounts
Google
1 ad account
TikTok
1 ad account
X
1 ad account
Shopify
Store · orders · purchases
- 2
Set a budget and a goal.
A Cherrie campaign can target any goal type — purchases, leads, sign-ups, or whatever fits. Set it up as an Autopilot campaign, or as a manual campaign.
AutopilotGarlic Heat launch
Sauss.
- Daily budget
- $12,000 / day
- Goal
- Purchases
Live on 4 channels - 3
Cherrie launches it everywhere and routes the spend.
The campaign goes live on every connected channel. Rebalancing runs in real time, 24/7, always on — the budget moves toward the channels bringing in your goals and away from the ones that aren't.
Rebalanced 6:00 AMSpend routing
Today · $12,000 / day
- +$720Meta$5,520
- HoldGoogle$3,360
- +$360TikTok$2,160
- −$1,080X$960
- 4
It learns from every dollar, and shows you all of it.
Models trained on $500M in ad spend, then on your own results. Every channel's performance sits on one dashboard, next to your Shopify sales — read it, or ask the agent.
Sauss.Last 30 daysBlended ROAS
3.4×
+27% since Autopilot
- Spend
- $360,000
- Revenue
- $1,224,000
“Set the budget. Set the goal. Let it run.”
Core collection
Skims
- Daily budget
- $45,000 / day
- Goal
- Purchases
Subscription starts
AG1
- Daily budget
- $30,000 / day
- Goal
- Subscriptions
Garlic Heat launch
Sauss.
- Daily budget
- $12,000 / day
- Goal
- Purchases
Miracle Balm
Jones Road
- Daily budget
- $18,000 / day
- Goal
- 3.0× ROAS
Run club signups
Nike
- Daily budget
- $120,000 / day
- Goal
- Leads
Autopilot, or your hands on the wheel.
Cherrie is a full ads manager first. Autopilot is a switch on each campaign, not the only way in — run some campaigns yourself, hand others off, and change your mind any time.
Hand it the budget and the goal.
Cherrie builds the campaign on every connected channel, routes the spend daily, and keeps learning from the results. You watch the dashboard.
- One budget, one goal, every channel
- Spend rebalanced across platforms each day
- Models trained on $500M in ad spend, then on yours
Or run every account yourself.
Everything the native ads managers do, in one place: create campaigns, ad groups and ads, set budgets and bids, pause and duplicate — by hand, across all your ad accounts.
- Create and edit campaigns, ad groups and ads per platform
- Bulk-edit across accounts; comments for your team
- Switch any campaign to Autopilot later — or never
Cost controls
Never lose money on ads again.
Give each campaign a goal — a cost per conversion, a return on ad spend, or, with Shopify connected, a MER across the whole store. Cherrie only spends where it can hit that number. When a channel, an audience or an ad can't get there, the budget stops flowing to it instead of burning on ads that don't pay back.
New campaign
Sauss. · Goal: Purchase
Goal type
Bid amount
No bid to set. Cherrie spends the daily budget wherever the goal is cheapest, and pulls it back from wherever it isn't.
Trained on $500M in Ad Spend
Autopilot Ads
Cherrie campaigns are fully AI powered campaigns that operate across channels. Simply set your budget and goal and let Cherrie handle the heavy lifting.
Continuous Learning
Always Learning
The more ads you run with Cherrie, the smarter it gets. Your AI is continuously trained on your campaign performance, creating a system that's uniquely optimized for your business over time.
Exclusive Perks
Top-Tier Platform Support
Access a direct line to platform representatives. Escalate account restrictions, fast-track ad reviews, get invited to exclusive events, and connect with the right people inside Meta, Google, TikTok, and more.
Priority support line
Direct platform access
Account restriction
Meta
Disapproved creative
Google Ads
Event invite in LA
TikTok
Partner intro
X
“We stopped logging into four ads managers. Cherrie runs the budget across all of themand tells us where it went.”
Compared to native ads managers.
Same channels, same spend. A different idea of who does the work.
Designed for speed and reliability
Cherrie’s innovative architecture avoids the central bottlenecks of traditional ads managers, allowing you to seamlessly take advantage of AI across all of your advertising.
- +27%
- ROAS increase
- 7-10x
- Faster to launch ads
- 99.9%
- Uptime Guarantee
Set up in an afternoon.
Connect your accounts, pick a budget and a goal, and Cherrie takes it from there. Nothing you run today has to change until you want it to.
- All your ad accounts and Shopify, connected through each platform's own login
- Your existing campaigns show up as they are — Autopilot is per campaign
- Bulk-edit accounts, campaigns, ad sets and ads at once
- Comments on ads so your creative team stays in sync
The fine print, in plain words.
Everything a team usually asks before connecting an account.
Which platforms does Cherrie run?
Meta, Google, TikTok and X ads, with your Shopify store connected so sales sit next to spend. The same connectors power our Ads API, so new channels land in both.
What does it cost?
A percentage of the ad spend Cherrie manages — 5% to start, stepping down to 0.8% at scale — billed weekly. No platform fees are added on top; you still pay the ad platforms directly.
Do I have to move my campaigns?
No. Connect your accounts and everything you're already running shows up as it is. Autopilot is switched on per campaign, whenever you're ready.
What does Autopilot actually do?
You set one daily budget and one goal. Cherrie builds the campaign on every connected channel, then moves the spend each day toward the channels that are delivering that goal.
What's the difference between ROAS and MER?
ROAS is attributed revenue over ad spend — what your pixel can tie to an ad. MER is total Shopify sales over total ad spend, the whole store included. MER needs a connected Shopify store; the other goal types don't.
Do I have to use Autopilot?
No. Cherrie is a full ads manager on its own — create and edit campaigns, ad groups and ads on each platform by hand, bulk-edit across accounts, and leave Autopilot off. It's a switch per campaign, so you can mix both.
Can I try it without an account?
Yes — the demo workspace opens with no sign-up. It's a real brand's dashboard with real-looking data, so you can click through everything before connecting your own.
How do you connect to my ad accounts?
Through each platform's official login. You authorize Cherrie once per platform and can disconnect any time from the connectors page.
We're making ads fun again.
Connect an account, or open the demo. Either takes a minute.